Hector Hughes
Hector Hughes is the Co-Founder and CEO of Unplugged, a UK-based cabin company built around digital detox stays in nature. The idea emerged after a personal burnout experience, which led him to rethink the role of disconnection in modern life.
Founded in 2020, Unplugged operates a growing portfolio of off-grid cabins across the UK, running a direct-only model with no OTAs and a three-night minimum stay. The company has hosted over 13,000 guests and continues to scale with a strong focus on brand, product design, and intentional hospitality.
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Hector Hughes
's episode
The Hidden Trap Keeping Rental Owners Working 24/7
Episode #
50
STR Academy Launch: What 400 advisory hours taught
Episode #
49
The STR Growth Strategy Most Operators Ignore!
Episode #
48
